Direct marketing is the communication, by whatever means, of advertising or marketing material which is directed at particular individuals. In practice, all electronic messages, such as e-mails, phone...
Website blocking orders extended to trade mark infringement
A test case brought by the owners of luxury brands including Cartier, IWC and Mont-Blanc against five internet service providers (ISPs) Sky, BT, EE, TalkTalk and Virgin has resulted in website blockin...
Data protection and direct marketing
Communicating with customers is an important marketing activity for businesses. There are, however, legal requirements covering the collection and storage of personal data and its use in marketing. Th...